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Billionaire Warren Buffett is investing in the auto industry

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No, not one of the Big Three. Not Tesla, either, although I

think it might be a great investment when it issues its IPO, which

has been delayed due to the recession.

 

 

Mr. Buffett invested $250 million dollars in a little company

called BYD, a Chinese auto maker.  It was a battery maker until it figured out that its battery technology was vastly superior to anything that the current auto industry was using. http://www.byd.com/news/newsmore.asp?id=50&show=media

 

 

Its 2010 model will be an all-electric model which can travel

nearly 300 miles on a charge, will charge enough to travel 150

miles in just 10 minutes, and has a top end of about 100 miles per

hour. It is expected to sell for less than $20,000 in China. One

neat thing: as opposed to the expected battery life of three years

or 36,000 miles for the Volt, the BYD 3e boasts a battery life of

over 400,000 miles.

 

http://www.byd.com/tech/F3etech.asp?show=t1&color=a

But that's next year. They are currently going into

production, THIS MONTH, with a plug-in gas/electric hybrid similar

to the Volt, but with approximately twice the range, at 100

miles, which will be able to charge enough to travel about 50 miles

in just 10 minutes, as opposed to the Volt's 8 hour charge time. It

will also plug into any standard outlet, making it convenient for

commuters.  The backup gas engine will be a 1.8 liter four-cylinder.  Its introduction into the company's line-up is expected to increase sales substantially.

 

http://www.huliq.com/3169/71973/byd-auto-sets-production-and-sales-plans-2009

http://www.huliq.com/3169/73057/byd-debut-new-models-guangzhou-show

 

 

Unlike GM, which only plans to produce 10,000 of the Volts at

a net loss of about $960 million dollars, BYD plans to mass-produce both

the 3e all-electric and hybrid models at a high profit margin. It

expects to double its total auto sales to 400,000 next year, with the hybrid

leading the way, and the 3e is expected to become a popular

offering with sales of at least 100,000 in 2010. The company plans

to begin selling the 3e hybrid models in Europe in 2010 and the

3e all-electric should be in showrooms in China in 2010, and Europe

in 2011. The company has no plans to bring either model to the U.S.

 

 

Here's an article from the New York Times about this little battery company that could.  And did.

 

 

http://www.nytimes.com/2008/08/01/business/worldbusiness/01factory.html?scp=1&sq=barboza%20byd&st=cse

 

 

My question for Ford and GM:  If a third-rate Chinese battery company can make a viable electric car, and a commercially viable consumer-friendly plug-in hybrid, why can't the two biggest car companies in the most technologically advanced country in the world make something equally amazing? Or at least a cheap knock-off that is nearly as good?

 

 


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